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I Can Help you Sell Your Home

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I Know What Makes Your Home Sell

I know what it takes to sell your home successfully: the right price, a standout presentation, and strategic marketing.

Selling your home is a big decision, and choosing the right real estate professional can make all the difference. When you work with me, you’ll have a trusted partner who is committed to making the entire process as smooth, successful, and stress-free as possible.

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I combine proven marketing strategies with today’s best tools and technology to position your property for maximum exposure and the strongest possible results. Every marketing plan is customized to your home and designed to reach the right buyers—both online and in person.

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From professional photography and compelling listing content to targeted marketing and thoughtful presentation, every detail is carefully considered to make your property stand out.

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Just as important, you’ll always know what’s happening. I believe in transparency, responsive communication, and keeping you informed every step of the way—so you can feel confident knowing your sale is in capable hands.

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What Sets Me Apart as a Columbus Realtor

Experience matters when you're selling one of your most valuable assets. With more than 25 years in real estate, 300+ homes sold, and more than $35 million in sales, I bring extensive experience to every transaction. I also bring specialized training in negotiation, residential real estate, staging, digital marketing, buyer representation, and senior real estate.

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My approach goes beyond putting your home in the MLS. I take an active, hands-on role in preparing and marketing your property while helping you make informed decisions throughout the sale. Whether you're selling a home in Columbus, Dublin, Worthington, Powell, Westerville, Hilliard, Upper Arlington, or another Central Ohio community, you'll have an experienced local Realtor guiding you from listing to closing.

25+

Years Experience​​

$35M+

Total Sales

100.59%

Average List Price to Sales Price

300+

Homes Sold

How I Market Your Columbus Home

Every home deserves a marketing plan designed around the property, neighborhood, current market conditions, and potential buyers. Depending on your home, my real estate marketing strategy may include professional photography, staging, drone photography, open houses, email marketing, social media promotion, Realtor networking, local postcards, and extensive online exposure.

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Rather than relying on one marketing channel, I use multiple methods to put your home in front of potential buyers and the real estate professionals who represent them. The objective is to create visibility, generate interest, encourage showings, and put you in the strongest possible position when offers arrive.

Professional Photography 

Open Houses

Email Marketing

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Social Media

Professional Staging

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Drone Footage

Active Realtor© Networking

Local Postcards

Professional Home Staging & Real Estate Photography

A buyer's first impression of your home often happens online, long before they walk through the front door. That's why presentation is an important part of my home-selling strategy.

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I help Columbus-area homeowners prepare their properties for sale with professional staging designed to improve presentation, furniture placement, flow, lighting, and overall appeal. Professional real estate photography then showcases those improvements online and highlights your home's most attractive features. When appropriate, drone photography can provide an additional perspective of the home, property, neighborhood, or surrounding area.

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The goal is to make your home stand out when buyers are scrolling through listings and give them a reason to schedule a showing.

Local Postcard Marketing

Online marketing is important, but sometimes a potential buyer is only one neighbor away. I use targeted real estate postcards to promote listings, open houses, and other property information within Columbus-area neighborhoods.

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Local homeowners often know friends, relatives, coworkers, or family members who want to move into their community. Direct-mail marketing gives us another opportunity to put your property in front of those local connections.

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Combined with digital advertising, online listings, email, social media, and Realtor networking, postcards help expand your home's exposure beyond buyers who simply happen to discover the listing online.

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Real Estate Email Marketing

Email marketing allows me to put your property directly in front of people who may have an interest in Columbus and Central Ohio real estate. I use targeted email campaigns to promote new listings, open houses, property features, price updates, and other important information.

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Those messages can reach prospective buyers, past clients, contacts, and members of my professional real estate network. The goal isn't simply to announce that your home is for sale. It's to professionally present the property, highlight what makes it distinctive, and create another opportunity for the right buyer—or someone who knows the right buyer—to discover it.

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Social Media Marketing for Your Home

Today's home buyers don't only search for properties on traditional real estate websites. Social media provides another opportunity to showcase your home and introduce it to potential buyers throughout Columbus and Central Ohio.

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I use social media to promote listings with professional photography, property highlights, open-house information, listing updates, and other engaging content. Social platforms also make it easy for people to share a property with friends, relatives, coworkers, and others who may be looking for a home.

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Combined with professional photography, email marketing, direct mail, online real estate listings, and Realtor networking, social media becomes another important part of a comprehensive marketing strategy for your home.

Social Media Referral
Social Media Marketing

Pricing Strategy 

Determining the right listing price is one of the most important decisions you'll make when selling your home. Pricing too high can discourage buyers and cause a property to sit on the market, while an effective pricing strategy can help generate interest when your listing is new and receiving the most attention.

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I develop a pricing strategy by evaluating your home's location, condition, features, recent comparable sales, competing properties, neighborhood activity, and current Columbus real estate market conditions. Automated home values can be useful as a starting point, but they can't fully account for what makes your home and location unique. My goal is to help you understand what buyers are seeing in the market and establish a listing strategy based on real-world local data and experience.

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© 2026 by Chris Anderson Real Estate

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Realtor

Chris Anderson Real Estate

RE/MAX Premier Choice

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1560 Fishinger Road #150

Columbus, Ohio 43221

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(614) 563-HOME

canderson@premier-choice.comm

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